Bastian
Caspari
Caspari
My Name is Bastian Caspari, I am a freelance graphic and web designer, working in branding, art direction and digital design.
A certain tendency to look at things for a moment longer than necessary has proven useful so far.
Clear visual systems are built with enthusiasm and mild suspicion, especially at the moment just before they are broken on purpose. My work is user-centered, though not overly compliant, and I prefer structure with a small, well-placed irregularity.
Projects are approached independently or collaboratively, depending on the number of people and opinions involved. The resulting design usually works quietly, looks intentional, and has the pleasant side effect of being remembered.
The Corners I Let Creativity Into
Ideas take shape here, sometimes neatly, sometimes with small surprises along the way. Color, type, and pixels meet strategy and experimentation, guiding projects without forcing them. It’s a space where print, digital, motion, and interactive work coexist, quietly shaping experiences that persist.
Branding & Corporate Design
Creating logos, color schemes, and typography that stick in memory. Developing visual systems and guidelines that work across all media. Rebranding projects are handled carefully, sometimes with small, unexpected details.
Art Direction & Concept
Leading projects from concept to execution, making visual decisions that keep everything coherent and interesting.
Guiding teams and collaborating with designers, developers, and clients to shape the look and feel of campaigns, brands, and digital products.
Balancing creative freedom with clarity, occasionally introducing unexpected details that make the work memorable.
Web Design & Websites
Designing and implementing unique websites that perform reliably across devices. Layouts and design systems ensure consistency, while small accents quietly capture attention.
Digital Design / UI & UX
Creating wireframes, user flows, and prototypes that guide users intuitively. Microinteractions and interface elements are placed with care, delivering subtle moments of delight.
Editorial & Print
Designing magazines, brochures, posters, and infographics. Typography, layouts, and structure convey information clearly, with a small visual wink.
Motion Design & Animation
Animating logos, interfaces, or short clips that guide attention without shouting. Microinteractions and movement are carefully dosed to support content and occasionally surprise.
Creative Coding & Interactive
Building generative and interactive designs that respond and engage. Experiments are structured but playful, creating experiences that linger in memory.